'The word Semiotics comes from the Greek root, seme, as in Semeiotikos, an interpreter of signs. Semiotics as a discipline is simply the analysis of signs or the study of the functioning of sign systems.' - Introducing Semiotics, Paul Cobley and Litza Jansz - 1997
So, the science behind the sign, the essential building blocks of language and communications, what does that mean to us? Here I have a standard image of George Bush but what do you see? A harmless middle aged man or the Devil himself come to haunt the world in his human form brandishing his Satanist hand gesture? It is a well known fact that George Bush is the devil himself. He tried to destroy the world with his greed for oil and world domination but did you actually recognise the hand gesture with its true meaning?
In Italy this hand gesture is aimed as a curse to a man with an unfaithful wife, yet in many other cultures it is used to ward of evil and bad luck. There is very little hint at it being used as a sign of Satan worship yet when you have a man with long hair, a beard, who is sweaty and pumped up on the vibe that is metal music and possibly riding in on his Harley Davidson, people assume he is worshipping the devil, a common misinterpretation. So now when you see this sign, what will it mean to you?
There is so much more I could say about Bush and his relations to the Devil, but I hope this gives you a round about idea of what semiotics is about.
27/04/2011
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